On Dec. 23, KSW welterweight champion Borys Mankowski (19-6-1) puts his belt on the line against South African challenger Dricus du Plessis (11-1). Chances are, you probably haven’t heard of either of them.
So how is the Polish promotion hoping to get your attention? With a big-budget promo that looks more like it’s hyping a blockbuster movie release than the company’s latest fight card.
Is this actually how the featured fighters are getting ready for the event? We’re guessing no.
But still, it is a pretty slick little promo that stands out from the increasingly crowded landscape of pre-fight hype materials hoping for your attention.
KSW 41 takes place Dec. 23 in Katowice, Poland.
The Blue Corner is MMAjunkie‘s official blog and is edited by Mike Bohn.